Shopsense AI Archives | AdExchanger https://www.adexchanger.com/tag/shopsense-ai/ News and Views on Data-Driven Digital Advertising and Marketing Fri, 24 May 2024 02:02:15 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://www.adexchanger.com/wp-content/uploads/2023/12/cropped-adx-icon-1-32x32.png Shopsense AI Archives | AdExchanger https://www.adexchanger.com/tag/shopsense-ai/ 32 32 Paramount And Shopsense Add Programmatic Demand To Their Shoppable Ad Network https://www.adexchanger.com/commerce/paramount-adds-magnite-and-programmatic-demand-to-its-shoppable-ads-network/ https://www.adexchanger.com/commerce/paramount-adds-magnite-and-programmatic-demand-to-its-shoppable-ads-network/#respond Thu, 23 May 2024 04:40:57 +0000 https://www.adexchanger.com/?p=404251 Paramount is a powerhouse engine of consumer culture. Ray-Ban aviator sales are through the roof thanks to the success of Paramount’s “Top Gun” sequel. And the Paramount show “Yellowstone” has helped flood Montana with wealthy home buyers, for some reason. But Paramount hasn’t profited from sunglass sales or Montana real estate. “We create the culture, […]

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]]> https://www.adexchanger.com/commerce/paramount-adds-magnite-and-programmatic-demand-to-its-shoppable-ads-network/feed/ 0 Can Streaming TV Make Shoppability Happen?; The Pro-Anti-Sharing Consensus https://www.adexchanger.com/daily-news-roundup/monday-08042024/ Mon, 08 Apr 2024 04:03:07 +0000 https://www.adexchanger.com/?p=399170 Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Empty Shop Streaming TV has a problem, because so many pillars for monetization require consumer adoption but aren’t very popular. The glaringly obvious example is ads themselves. Streaming audiences seem to revile ads, even in small doses. But consumers can’t avoid ads, really, […]

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